• About Us
  • CI

CI

Meaning of the symbol

The symbol logo mark of Haeam Tech Co., Ltd. is the most important element of the CI system and is the best visual element representing Haeam Tech Co., Ltd. The naming has been strongly appealed, and the straight logo implies a firm leap forward. It also represents a symbol of superiority over the same industry. Hae (海) rock (巖) A rock in the deep and wide sea that is connected to a rock exposed on the surface of the water. It means reminiscent of the rock of the water mill, It is strong, yet has a deep and wide meaning, and contains the meaning of the name that emphasizes even the invisible parts of the street. The combined connection in English expresses the unity of Haeam and the lines drawn on both sides of Haeam express communication, which is the most direct way to recognize Haeam Tech Co., Ltd. externally. means. Therefore, in case of using the symbol logo mark, using the manuscript for reprinting in the reproduction material of this manual, the method of reducing or enlarging by photolithography or computer It should be used by way of output.

Logotype

The logotype has the function of conveying the image of Haeam concretely through the name of Haeam, and was designed in consideration of unity and harmony with the symbol mark. Since the logo type is used for information distribution, identification, and forms, it is distinguished from the symbol mark. Therefore, errors in shape and arrangement may occur due to negligence during use. In this case, it is not only difficult to maintain a consistent image, but also acts as an insincere factor, giving a bad impression to the image of Haeam Tech Co., Ltd. therefore It is required to use it accurately, and it is a principle to use the photo-reproduction method by the reproduction material of this manual or the projected copy method by the slide film. In the case of a bow that needs to be specially enlarged, it must be used according to the proportional regulations presented in this section.

Symbol color

The color system is an important visual element that symbolizes Haeam Tech Co., Ltd. It plays an important role in representing the image of Haeam, so it is a rule to follow the exclusive color. Since it is widely used in various print media, etc., it must be used accurately according to regulations. The most ideal color expression of the symbol mark is to express it in a designated color on a white background. and spot color (specified color) expression is an economic problem. Or, if it is not possible due to the special circumstances of the applicable media, the example of this section and the brown color are black, gray, It can be used in gold or designated colors, and the use of colors other than those suggested in this section is prohibited. designated to prevent the use of arbitrary colors when using Receive and use the file.

Main color

  • Applied Color: Gradient C70 M40 C100 M80 Y20 K40
  • Applicable color: spot color PANTONE 287 CV 2
  • Applied Color: Gradient K90~K50

Assistant color

  • Applied color K100
  • Applied color K80
  • Applied color K50
  • Applied color K10
  • Applied color C100
  • Applied color C85 M82 Y68 K26
  • Applied color C50 M25 Y0 K15
  • Applied color C70 M25 Y0 K80
  • Applied color White

Download

CI download